MGM Studios Award Winning 2021 Rebrand

​

Hired by Baked Studios as a freelance designer, Earl was the lead designer on the 2021 Rebrand of MGM Studios, Hollywood's oldest major film studios celebrating their 100th Anniversary. Earl's years of skill on high-end Hollywood entertainment brands brought meticulous design attention on the MGM Studios master logo. With attention to the very finest detail, including creating individual hairs and whiskers crafting Leo the lion's image and the glistening reflections in the golden filmstrips, he finely crafted the final logo image. The MGM Studios rebrand won the Best Brand and Best Rebrand of 2021 in the international social impact Shorty Awards. Earl worked closely with Baked Studios with his good friends Chris Hoffman, who was Creative Director and master of visual effects, and also with legendary Visual Effects Producer Chad Feeback.

 

In the 2021 Clio Entertainment Awards, MGM Studios received an honorary Shortlist award for their rebrand. This was for the "Theatrical: Brand & Film Identity" category. The specific entry was for the MGM Studios rebrand itself, not for a specific film or campaign. 

​

​

​​

​

​

 

 

 

 

 

 

 

​

​

Top Entertainment Brands Design Portfolio

​

TheNewDesign founder, Earl Jenshus, was also the founder of  PC.TV People Creating Television, a brand that creatively serviced the top design studios in Hollywood for several years including Troika, mOcean, The Core, Picture Mill, Buster Design Group, and Loyal Kaspar. He then evolved the brand into TheNewDesign and continued serving creative to top industry clients. 

​​

​

​​